Fractional CMO Services

Senior marketing leadership for small businesses: strategy, web presence, and digital ads, without the cost of a full-time chief marketing officer.

A fractional CMO gives your business the strategy and execution of an experienced marketing leader on a part-time, flexible basis. Instead of paying $200K+ to hire a full-time CMO, you get a marketing strategy consultant who sets direction, builds the systems, and drives growth, all for a fraction of the cost. Every brand needs two things working together to perform: a short-term strategy that drives revenue now, like Google and Facebook ads, and a long-term strategy that compounds, like SEO and brand reputation. My job as your fractional CMO is to orchestrate both halves so you're never over-reliant on one. I'm based in Spanish Fork, so if you're looking for a fractional CMO in Utah, we can meet face to face, and I work just as easily with clients nationwide.


What a Fractional CMO Does for You

Marketing Strategy & Roadmap

A clear, prioritized plan tied to revenue, covering positioning, messaging, channels, and budget, so every marketing dollar has a job.

Web Presence That Converts

Your website becomes a lead engine: optimized for SEO visibility, fast, and built to turn visitors into qualified inquiries.

Digital Ads Management

Google and Facebook ad campaigns built, launched, and optimized against real cost-per-lead targets, not vanity metrics.

Hands-On Execution

Unlike a pure consultant, I build and ship the work (or direct your team to) so strategy turns into results, not slide decks.


How We Work Together

01

Audit & Strategy

We start with a deep audit of your current marketing, then build a 90-day roadmap focused on your highest-leverage opportunities.

02

Build the Engine

Website, SEO foundations, and ad accounts get set up or fixed so leads have somewhere to land and convert.

03

Launch & Optimize

Campaigns go live, and we review the numbers every month, doubling down on what works and cutting what doesn't.

04

Scale

As channels prove out, we reinvest in the winners and layer in new ones to compound your growth over time.


Fractional CMO Pricing

Senior marketing leadership priced for small businesses: a fraction of a full-time CMO, and accessible where most fractional CMOs start at $5,000+/mo.

Most Popular

Essential

$2,000/mo

The on-ramp for small businesses ready to grow with real marketing leadership.

  • 15 hours per month
  • 1 monthly strategy meeting
  • Marketing roadmap & priorities
  • Web presence & ads direction
Get Started

Growth

$3,500/mo

More hands-on leadership for businesses scaling multiple channels.

  • 30 hours per month
  • Biweekly strategy meetings
  • Active campaign oversight
  • Priority turnaround
Get Started

Scale

Custom

Dedicated leadership for businesses that need deeper involvement and more hours.

  • Custom hours & scope
  • Weekly meetings
  • Full funnel ownership
  • Team & vendor management
Get Started

All plans are month-to-month. The typical full-time CMO costs $200K+/year, and most fractional CMOs start at $5,000 to $15,000/mo.


Fractional CMO FAQs

What is a fractional CMO?
A fractional CMO is an experienced chief marketing officer who works with your business part-time. You get senior-level marketing strategy and leadership without the salary, benefits, and long-term commitment of a full-time executive hire.
How much do fractional CMO services cost?
Fractional CMO engagements are a fraction of a full-time CMO salary, which typically runs $200K+ per year. Pricing depends on scope and hours, but most small businesses invest a predictable monthly retainer that scales with their needs.
Who should hire a fractional CMO?
Small businesses that are ready to grow but can't justify a full-time marketing executive are the best fit. If you have a product or service that works and need someone to own strategy, web presence, and ads, a fractional CMO is the right call.
How is a fractional CMO different from a marketing agency?
An agency executes tactics. A fractional CMO sets the strategy, owns the outcomes, and coordinates everything, including agencies and freelancers, as a senior member of your team who is accountable for results.
Do you work with businesses outside of Utah?
Yes. I'm based in Spanish Fork, Utah, and I like working face to face with businesses in Utah County and along the Wasatch Front, but everything I do, from strategy to web presence to ads, runs remotely, so I serve clients nationwide.

Ready to Hire a Fractional CMO?

Let's talk about where your marketing is today and map out the fastest path to qualified, consistent leads.

Interested in: Fractional CMO

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