Digital Marketing Services

Search, paid ads and marketing leadership, run by the person who does the work. Three services that stand on their own and compound when they run together.

Preston Vawdrey, digital marketing consultant, seated at a desk in a bright office

Digital Marketing Services I Offer

SEO & AI Management

Technical foundations, on-page work and the content that earns rankings, plus the newer job of getting cited by the answer engines people now ask first.

Paid Ads Management

Google, Meta and OpenAI campaigns built and optimised against real cost-per-lead targets, wired to landing pages built to convert.

Fractional CMO

Senior marketing leadership without the full-time salary. Strategy, budget and channel decisions owned by someone accountable for the outcome.

What Digital Marketing Services Actually Include

The phrase covers so much that it is genuinely hard to buy. In practice I think it comes down to three jobs: getting found by people who are searching, paying to reach people who are not searching yet, and deciding which of those deserves the budget this quarter.

Search is the half that compounds. Ads are the half that works this week. Most of the value I add is knowing the ratio for your business, and that ratio changes as you grow.

I would rather tell you that one of the three is wrong for you right now than sell you all three.

Working at a desk on search analytics and ranking reports
Working at a desk on paid advertising campaign dashboards

What Digital Marketing Services Cost

In my experience most small businesses hire a freelancer when they want something done quickly, and an agency when they do not want to think about it. The trouble is that freelancers rarely take real ownership of the outcome, and agencies charge a lot for a little work and a great many scope conversations.

That is where I fit. I pay close attention to your brand, and I treat the few clients I take on each year as partners. If you are going to invest your time in me, I should be investing mine in your business.

So I keep the list short. I would far rather look after a handful of partners properly than bulk run marketing for a dozen clients. Expect a little more than freelancer pricing and a little less than agency pricing, and a person who gets things done.

How Digital Marketing Work Starts

01

Audit

I go through what you are running now, what it costs, and what it returns, before recommending anything.

02

Prioritise

We pick the two or three moves with the best return rather than trying to fix everything at once.

03

Build

The work ships, with tracking in place first so we can tell whether it worked.

04

Review

Monthly, against the numbers that matter to your business rather than a dashboard of impressions.

Digital Marketing Services FAQs

What digital marketing services do you offer?
Three: SEO and AI search optimization, paid ads management across Google, Meta and OpenAI, and fractional CMO leadership. I consolidated down from nine because the overlapping ones made it harder for people to work out what they actually needed.
Do I need all three?
No, and most clients start with one. They do compound, because ads tell you which messages work and search makes the winners permanent, but each one is worth running on its own.
Do you work with small businesses?
Almost exclusively. The work is built for businesses that are ready to grow but cannot justify an in-house marketing team, which is a different problem from what an agency built for enterprise budgets solves.
Who actually does the work?
I do. You are not handed to an account manager who relays messages to someone else. That is the main reason I keep the client list small.

Ready to Grow?

Let's look at what you are running now and work out the shortest path to more qualified leads.

Interested in: Digital Marketing

Prefer to talk? Book a free call

Let's Talk