LinkedIn Authority Content Engine
Personal Brand
About the Project
The LinkedIn Authority Content Engine is the piece of openclaw that owns my personal brand on LinkedIn. Three times a week it pulls fresh signal from the SEO and marketing world, drafts a post against a virality rubric adapted from Hannah Siegertsz's She Ships SaaS framework, and publishes through the LinkedIn API. The rubric is the whole game: open loop in the first line, a hook that mirrors what the reader was already thinking, specific over general, written for completion on a phone, ends with a question I'd actually answer. The pipeline enforces it with a strict copy rule list (no em dashes, no fake personal stories, no fear-mongering, no AI slop). I still scan every draft before it goes out, but the staring-at-a-blank-doc problem is solved. The account stays consistent whether I had a great week or a brutal one.
Results
Related Posts
Building Openclaw: One Agent, Many Pipelines, Zero Mondays at a Blank Doc
Why I stopped trying to be consistent on my own and built an agent to run my owned-media operation instead. The boundary between me and Openclaw, and what it actually catches.
How My LinkedIn Account Posts Three Times a Week Without Me
The pipeline behind my Mon/Wed/Fri LinkedIn posts. The rubric that does most of the work, the banned-phrase list that saved the account, and what I still do by hand.

The Day My AI's 'Thinking' Ate 97% of the Token Budget
A debugging story about a pipeline that logged success and posted nothing. The culprit: a reasoning model that consumed almost the entire budget on intermediate thinking before the content tokens fired.
Project Details
- Client
- Personal Brand
- Year
- 2026-Present
- Tech Stack
- PythonLinkedIn APICronAI DraftingRSS